Privacy Policy

Last updated: 24 August 2026

1. Data controller

The data controller is LB24 VISUALLENCE SRL, with registered office at Str. Lt. Radu Beller, Nr. 21, Parter, Ap. 1, Sector 1, București, 011701, Romania.

2. What personal data we collect

Depending on how you use the website, we may collect the following categories of personal data:

• Contact form data: name, email address, company name if provided, and the content of your message.
• Booking form data: name, email address, company name if provided, selected service or topic, selected date and time, and message or booking notes.
• Communication data: emails, replies, scheduling confirmations, and related business communication.
• Technical and security data: IP address, browser type, device information, approximate location derived from technical data, server logs, and information needed to maintain website security.
• Analytics data: information about website usage collected through Google Analytics, only where analytics cookies are accepted.
• Future newsletter data: if we add a newsletter or email marketing tool in the future, we may collect your email address and subscription preferences only where you subscribe or consent.

3. Why we use personal data

We use personal data for the following purposes:

• to respond to inquiries sent through the contact form;
• to schedule, confirm, and manage calls or meetings;
• to prepare offers, proposals, or service discussions requested by you;
• to communicate with clients and potential clients;
• to operate, maintain, and secure the website;
• to understand website usage and improve our services, where analytics consent is provided;
• to comply with legal, accounting, tax, or regulatory obligations where applicable;
• to send newsletters or marketing emails in the future, only if such functionality is implemented and you subscribe or otherwise consent.

4. Legal basis for processing

We process personal data based on one or more of the following legal grounds:

• Steps prior to entering into a contract or contract performance: when you contact us, request a booking, ask for an offer, or become a client.
• Legitimate interests: to answer business inquiries, maintain client communication, protect the website, prevent misuse, and improve our services.
• Consent: for analytics cookies and, if implemented later, newsletter or marketing email subscriptions.
• Legal obligation: where we must retain or disclose information under applicable law.

5. Third-party tools and processors

We use third-party tools to operate the website and manage communication. These may include:

• Hosting and technical service providers, used to host and secure the website.
• Google Workspace / Gmail, used for email communication.
• Google Calendar, used to manage booking requests and meeting invitations.
• Google Apps Script, used to transmit contact and booking form submissions to our internal tools.
• Google Analytics, used to understand website usage where analytics consent is granted.
• Future newsletter or email marketing providers, if such functionality is added later and only for users who subscribe or consent.

These providers may process data as independent controllers or processors, depending on the service and context. Their own terms and privacy documentation may also apply.

6. International transfers

Some providers, including Google services, may process data outside the European Economic Area. Where this happens, transfers should rely on applicable safeguards such as adequacy decisions, standard contractual clauses, or other lawful transfer mechanisms provided by the relevant service provider.

7. Data retention

We retain contact and booking messages for up to 12 months from the date of the last communication, unless a longer period is necessary for a contract, legal obligation, accounting requirement, dispute, or legitimate business record.

Analytics data and cookies may have separate retention periods, as described in our Cookie Policy. If a newsletter is added later, subscription data will be retained until you unsubscribe or request deletion, unless we need to keep limited information to respect your opt-out.

8. Your GDPR rights

Depending on the circumstances, you may have the right to:

• request access to your personal data;
• request correction of inaccurate data;
• request deletion of your data;
• request restriction of processing;
• object to processing based on legitimate interests;
• request data portability where applicable;
• withdraw consent at any time, where processing is based on consent;
• lodge a complaint with the Romanian data protection authority, ANSPDCP: dataprotection.ro.

9. How to exercise your rights

To exercise your rights or ask questions about personal data, contact us at office@visuallence.com. We may need to verify your identity before responding to certain requests.

10. Security

We use reasonable technical and organizational measures to protect personal data. However, no website or online transmission method can be guaranteed to be fully secure.

11. Children

Our services are not directed to children. We do not knowingly collect personal data from children through this website.

12. Changes to this policy

We may update this Privacy Policy from time to time. The updated version will be published on this page with a new “Last updated” date.